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HTML
Meta Tags
HTML
Meta Tags, are one of the most important considerations
when designing web pages. This is because they directly influence
the search result and click thru rate in search engines. There
are a lot of different components in meta tags, however two
are of great relevance, they are: meta keyword and meta description.
The meta description will act as a summary when search engines
return the result to the searchers of your site. Without meta
description, the engine will either take the first 200 characters
of your page, or try to summarize your page, they don't usually
do a good job in summarizing your page, because no computer
is as smart as human. You will want visitors to see what you
want them to see, not just some random summarization.
Because
the title of the web page is closely linked with meta tags,
we will discuss this together. What's inside the title tag
is what everybody else is going to see as your page title.
How attractive and to the point is it is also of vital importance.
If you are not too good with HTML, you can use a meta tag
generator to edit the meta tag, without needing to modify
the source code.
Now
we get to the part where most people are not familiar; it
is how to use meta
tag to your best advantage. Say your site concentrated
on a keyword, such as meta tag generator, what you do is put
that in you title, as straight forward as possible. Then in
the meta description, mention meta tag generator once or twice.
In the meta keyword also put meta tag generator in, however,
do not repeat anything in meta keyword, otherwise search engine
might think you are spamming.
Ok,
now in the content of the web page, mention meta
tag builder a few times. Don't mention it too much like
30 or 40 times in one page, then you run the risk of the search
engine suspecting that you are spamming. The best way is to
have a content rich page, in which the keywords just happen
to appear a number of times.
Title
and meta description is what going to appear in the search
result, so make sure you compose them well. It is no use if
you get the number 1 position, however because of the poor
description, nobody wants to click on the link. Say if they
search up for meta tag builder, and you page is in the first
position, and your description says, "metal stud builder",
who do you think will click thru? Make this attractive and
to the point, since search engine usually only display up
to 200 characters in the meta description.
Dynamic
Software offer the HTML meta tag generator utility, with
its submission software, so if you are interested in this,
download a free trial version at our download
section.
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